Software de señalización digital para bibliotecas

Software de señalización digital para bibliotecas

Public libraries have been undergoing a massive technology shift, and señalización digital is playing a big role in this transformation. What used to be an isolated and sedate environment has become more of a community hub where people interact, learn and communicate together.  The internet has helped libraries connect to a worldwide network, where information is exchanged globally and consumed locally.

The switch from static printed signs to modern library signage in the form of pantallas de señalización digital interactiva has helped libraries engage with visitors.  Content is updated in real-time so people always know which events are coming up.  Touch-enabled displays let visitors find their way around large buildings using interactive maps and wayfinding applications. Books with RFID tags trigger content on nearby displays to help people find related reading material.

Displays connected to various sensors and automated systems can display evacuation notices, alarms or other useful live messages to visitors so they can safely exit the building in case of fire or other emergency.

Soluciones de señalización digital ayudar a los usuarios de la biblioteca a estar informados, entretenidos y motivados durante su visita.

Otros usos de las pantallas de señalización digital

Strategically located library signage displays can help keep visitors informed and entertained while they wait in line to check out books and other material.  Displays can rotate through a range of infotainment content like weather forecasts, community news and events, school information.  Using time sensitive content helps keep programming relevant.  This reduces perceived dwell times and improves visitor experience.  The same displays can be programmed to direct people when an employee becomes available. Any library can benefit from a well-designed queue management system.

Displays can show interactive learning content, quizzes and trivia. Educational content can be retrieved from various websites or video streaming sources to provide useful content for students. Headphones or directional speakers can be used to keep things quiet while still providing a useful service.

Library signage displays have many other uses. Most of the examples above cover public facing displays, however digital signage is equally useful for communicating with staff.  These displays would be installed in meeting rooms, lunch rooms and other areas not accessible to the public.  This is where you display training content, schedule calendars, lists of upcoming events and other information that is specifically aimed at staff members.  It’s a known fact that well informed staff members are better engaged, more productive and have a generally more positive attitude about their work.

Creación de buen contenido de señalización digital para su biblioteca

Las bibliotecas ya tienen acceso a una gran cantidad de contenido, y esto es muy importante, ya que un buen contenido a veces es difícil de encontrar y costoso de adquirir.

It’s important to consider professional digital signage solutions that support popular multimedia file formats.  People don’t want to convert their content each time they want to deploy it.  This can be a huge time saver.

It’s also important to look for software de señalización digital that offers decent live data capabilities.  The best products let you tap into data streams from public sources, such as RSS and XML feeds.  Support for social media is no longer optional as this type of content is extremely popular with the public at large.

Look for solutions that let you display live tweets, content from the library’s Facebook page or Google calendar information. Try and use as much live data as possible as this information updates itself automatically, saving you precious time.

El público prestará más atención cuando la información que se muestra en sus pantallas de señalización digital se mantenga fresca y actualizada, pero lo contrario también es cierto. Las pantallas con contenido obsoleto pronto se descartan y se convierten en nada más que "fondos de pantalla digitales".

¿Qué equipo necesitarás?

You will still need to purchase PCs, pantallas SoC o reproductores multimedia android along with digital displays to play-out your content.

Aquellos que aún no hayan comprado ninguna pantalla deben considerar los modelos "Sistema en chip" (SOC), ya que estos vienen con el hardware del reproductor multimedia integrado en el televisor. Del lado del consumidor, generalmente nos referimos a estos como "televisores inteligentes", pero recomendamos comprar pantallas diseñadas para uso comercial/industrial, ya que durarán mucho más. También tienden a venir con mejores garantías que los productos de consumo. De hecho, no es inusual escuchar a alguien quejándose de que su Smart TV de consumo murió y la garantía no cubrirá el uso comercial, por lo que si planea tomar atajos y comprar Smart TV en su tienda local, considere este equipo desechable.

As mentioned earlier, PCs make great digital signage players.  You can find many affordable, small form-factor PCs (like Intel’s NUC units).  Small PCs can be mounted behind any display and some will even let you connect multiple displays to create more interesting installations, like video walls.  Obviously, there are trade-offs with this approach, such as higher costs and the need for more capable software to manage this content.  However, the results are well worth it since paredes de video can have a big impact in a lobby, or in a busy common area.

reproductores multimedia android

Hay muchos dispositivos Android de bajo costo que son excelentes reproductores de señalización digital. Estos reproductores multimedia vienen en muchas formas y tamaños. Los dispositivos Android cuestan menos que las PC y son muy fáciles de instalar. El truco es usar dispositivos de grado comercial en lugar de los que están disponibles en su tienda local de electrónica. Los reproductores Android especialmente diseñados están diseñados para funcionar las 24 horas del día, los 7 días de la semana. Serán más confiables y requerirán menos mantenimiento que las alternativas económicas. Algunos reproductores de Android pueden mostrar contenido de hasta 4K, lo que los hace muy competitivos con las PC. Actualmente, pocos dispositivos Android admiten múltiples pantallas, pero esto cambiará pronto, ya que siempre hay nuevos productos en el mercado.

Las salas de reuniones pueden beneficiarse de las tabletas Android comerciales para mostrar la asistencia y la información de la reunión. Estas son versiones robustas de tabletas de consumo que son adecuadas para aplicaciones de señalización digital.

software de señalización digital

¿Qué software es mejor?

Your typical digital signage network is managed from a digital signage CMS, also known as a sistema de gestión de contenidos. Digital signage managementdoesn’t have to be complicated and there are cloud based solutions that are affordable and easy to deploy. If you choose to go with a hosted/cloud based solution (also known as “SaaS” for software-as-a-service), you will end up with a fee per media player, per month. There is no local server software to install with a cloud solution. You basically register your account, enter your payment information, download the player software, and you’re ready to begin.

Some cloud software providers will also offer their own hardware so it pays to ask as the media players will arrive ready to use. It’s what’s commonly referred to as “plug and play”. The other advantage is there is no large upfront cost and you can add more capacity as you need it.  Backups and maintenance tasks are all handled by the cloud software vendor.

Those who require total control over their entire software and hardware infrastructure should consider on premise CMS solutions.  With this option, you purchase your own back-end CMS server software and media player software licenses.  You must provide your own hardware, or you can install the servidor CMS software on a server hosted by a third party.  Also, you will need to perform your own data backups and maintain your software. Costs will be higher initially than with cloud offering, however there are no monthly fees.

Como puede ver, hay opciones de CMS de señalización digital para cada presupuesto y cada nivel de experiencia.